Stories by Ashley McCown

•	The CEO’s Role in a Crisis (Crisis Communications) Wed., Jan. 29, 2020 To speak or not to speak: should your CEO be your spokesperson in a crisis? (1 reader comment)

•	Preventive Care: Crisis Planning for Hospitals (Crisis Communications) Thu., Jan. 17, 2019 Hospitals remain among the institutions most vulnerable to a PR crisis. For this reason, it’s paramount to ensure they’ve anticipated and prepared an action plan before crisis strikes.

•	Communicating in a Diverse World (Crisis Communications) Thu., Jan. 18, 2018 How your organization can navigate a world where the old rules no longer apply and where accusations are often accepted as fact.

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How PR and Legal Can Team Up to Protect Higher Education (Crisis Communications) Wed., Jan. 11, 2017 PR pros and attorneys are often seen as two entities eternally at odds, but when their shared client is a learning institution, it’s critical for both parties to work jointly to navigate reputational threats, assess and reassess risks and collaborate in a bid to protect their mutual client.

•	Crisis Planning for the Greek Life (Crisis Communications) Fri., Jan. 15, 2016 Recent incidents involving the hot button issues of race and campus sexual assault have put Greek life under a microscope.

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Communications Tips on Navigating Title IX (Crisis Communications) Tue., Jan. 13, 2015 Even before the recent Rolling Stone article on a UVA student who alleged she was sexually assaulted by fraternity brothers imploded, frequent and hard-hitting media coverage had put an increasingly sharper focus on a challenging reality facing colleges and universities across this country.